Friday, October 8, 2010

13th Annual Liberty Square: A Lester Flatt Celebration Oct. 9th.

Sparta, Tennessee will again honor its bluegrass heritage on Saturday, October 9, 2010 with the 13th Annual Liberty Square: A Lester Flatt Celebration. Sparta is the hometown of bluegrass legends Lester Flatt and Benny Martin, current bluegrass stars Blake Williams of The Expedition Show and Josh Swift of Doyle Lawson & Quicksilver. Last year, during an unprecedented ceremony, the city of Sparta unveiled new city limits signs, declaring itself "Bluegrass USA" and also established the Sparta, Tennessee Bluegrass Hall of Fame, inducting Lester Flatt, Benny Martin and Blake Williams as well as local musicians John Henry Demps and Bill Jones.

In keeping with the branding of Sparta, Tennessee as Bluegrass USA while honoring the area's bluegrass heritage and annual event, city officials have commissioned a new logo for Liberty Square: A Lester Flatt Celebration. "The celebration at Liberty Square gives our entire region an opportunity to come together as one to celebrate the life and accomplishments of Lester Flatt", stated Sparta's Mayor, Jeff Young. "Lester Flatt is a name known around the world and Sparta is fortunate to have been his hometown."

W.D. Stone & Associates, a public relations firm based in Cookeville, Tennessee designed the new logo. "The logo created for Liberty Square: A Lester Flatt Celebration is intended to pay homage to the old concert prints of Lester Flatt' s era, but in a more modern design style", stated Roman Stone, owner of W.D. Stone & Associates. "Being such a legend in bluegrass music, it was only natural to include Lester's likeness in the new logo, especially considering the event was originally intended to honor him. Our design team used vintage colors and retro elements to be consistent with Sparta's historic bluegrass tradition, and to further enhance the brand that the area projects to the world. We feel the logo evokes a feeling of nostalgia while still honoring a relevant bluegrass pioneer."

Liberty Square: A Lester Flatt Celebration draws thousands to the Sparta and White County, Tennessee region annually. This year's event will take place on Saturday, October 9, 2010 on the city's square. The event will include craft and food vendors from many local businesses and non-profit organizations in the area as well as a classic car "cruise-in". At the center of the event, will be the national talent performing in front of the historic Oldham Theatre.

This year's lineup will include one of the most awarded groups in bluegrass, Russell Moore & IIIrd Tyme Out, the International Bluegrass Music Association's 4-time Instrumental Group of the Year Michael Cleveland & Flamekeeper, hard-driving traditionalists Joe Mullins & The Radio Ramb lers and The Expedition Show which features Sparta native and past honoree, Blake Williams. Music will begin at 11:30am CST. For information on Liberty Square: A Lester Flatt Celebration, please visit or call 931-836-3248.

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